Jan 5, 2010

Protecting Your Music Pt 2

Good Morning Dewight Traina here,

My last blog discussed how hard it is to keep a band going. The next thing now well understood is getting it out to the public after you have finished your recording.

You have several options. Make CDs and sell them. Put them on your websites using a publishing service such at Tune Core. They are awesome to me. They take care of a lot of things you would not even think of and also distribute your music world wide. The cost is next to nothing and your music is available for download on any site you want, plus iTunes and 18 other big name outlets.

Next is distribution. You are thinking I just took care of distribution. Some what true. You still have to maintain and drive sales which is done through Tours, Radio Station Appearances, Book Store promotions, local gigs, Social Web sites and stores.

If you are hard headed like me you continue to try to market this yourself. Most people however will buy your stuff better if you are "signed with a record label". Still remember here you are giving away part of your profits. You have to weigh out the potential sales they can generate to the sales you can generate and see which one will pay you better.

Advertise. The record labels have these techniques. You probably don't. With a lot of hard work on the new and learning which sites have free adds, again you start to promote.

I keep moving of the original subject a little bit for you to understand all the people wanting to help you with your music.

If you are a band, you probably have more than one member in it. When the album is finished, you are going to need to Copyright protect it. Registering it is up to you. Helps for dates if someone tries to play your music without permission.

The Copyright in our case became a big deal. If your songs do make it up to the "bigger money categories, there are royalties due to you. Without the proper documentation when you publish this music, the royalties don't distribute correctly. For example you would have to trust one band member to distribute those royalties to the others. If it is through a record label, they get the royalties and distribute them to you. If you add in a manager, they what their cut also. All is crazy isn't it.

I bet you thought you just had to play good every night. Seems to me all this junk keeps you from playing.

Have a Rocking Tuesday and remember. Nothing is important in music as the song. Emotions drive people. Music you feel and love lasts forever. Keep on making music because Music Matters.

Lay your tracks at Traina Studios because we understand its all about great songs.

Have a great week.

Dewight Traina
Owner TrainaStudios.

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